Skipton Properties, which has built around 4,000 homes across Yorkshire and Lancashire since 1986, has announced a rebrand to Verity & Co.
The change has been made in tribute to founder Brian Verity, whose two daughters now lead the Cross Hills-based company.
In a post on the new website, managing director Sarah Barraclough and creative director Caroline van Niekerk, said:
"We’ve thought about taking this step for years, and we’ll admit, it feels a little nerve-racking to finally share it. Mostly though, it feels like a natural reflection of who we are now, and the company we want to keep building together with our team.
"Over the past year, we’ve strengthened our foundations, as a family, as a team, and as a company committed to building with even more care, clarity and purpose.
"Our new name is a tribute to our father, Brian Verity, who built the first homes that set our standards nearly forty years ago. The “& Co” is for our team, the people whose pride, craft and commitment carry his legacy forward.
"Together, the name reflects both where we’ve come from and the future we’re building towards."
Skipton Properties' first project almost 40 years ago was the 100-home Carleton Park development in Skipton. The company was originally based in Skipton before moving to Cross Hills. Mr Verity passed away in April 2022, aged 72.
Recent developments for the firm under the Skipton Properties brand include The Willows and Bolton Gardens in Silsden, The Alders and St Stephen's Place in Skipton, and Parsons Meadow in Addingham.
The company is currently building a 53-home development, The Oaks, off Airedale Avenue in Skipton - as well as working on sites in Oxenhope and Worsthorne.
Find out more on the new Verity & Co website at verityandcohomes.com.

Whinfield Bowling Club Invites Local Community to Free Family Open Day
Free Yorkshire Dales events offer insight into native wildlife
Addingham nursery and pre-school celebrates 25 years
Increase in shoppers being duped by AI 'High Street' scams
Financial investigators brought in to examine council-owned house builder
Free cycle security marking event
Skipton private hire boss fined for employing unlicensed taxi driver
Yorkshire Water hails decision to ban plastic wet wipes
Your Skipton and Your Ilkley to launch on DAB next week
Smiley/sad face speed signs set to remain banned in North Yorkshire
Repair café returns to Skipton next weekend
No motorists turned away from Skipton waste centres due to rule change
Mayor urged to "come to the table" to discuss road repair funding
Children are taking over the Leeds station tannoy this weekend – here's why
Campaign opposing wind farm on edge of Yorkshire Dales gathers pace
Skipton based charity appoints new patron
New strategy to address decline of nature across North Yorkshire
Yorkshire residents needed for new series of Location, Location, Location
Registration opens for Great Santa Fun Run


